As global environmental issues become more urgent, many Korean celebrities are using their influence to promote sustainability and eco-friendly living.
Read More: The Role of Technology in Modern Korean Cinema
From reducing plastic waste to advocating for climate action, these stars are leading by example and inspiring fans worldwide.
1. BLACKPINK’s Global Climate Advocacy
BLACKPINK has been one of the most vocal K-pop groups about climate change. In 2021, they were appointed as advocates for the United Nations’ COP26 climate summit.
Read More: Korean Movies That Explore LGBTQ+ Themes
Through social media campaigns and official speeches, they encouraged young people to take action for the planet. Lisa, Jennie, Rosé, and Jisoo have also promoted sustainable fashion by wearing eco-friendly brands.
2. Park Seo-joon’s Commitment to Sustainability
Actor Park Seo-joon has been actively supporting environmental campaigns, including WWF Korea’s plastic reduction initiatives.
He has encouraged fans to use reusable products and has participated in tree-planting projects to combat deforestation. His simple yet effective advocacy highlights how small lifestyle changes can make a big difference.
3. IU’s Eco-Friendly Donations
Singer-actress IU is known for her generosity, including donations to environmental causes.
She has contributed funds to organizations working on forest conservation and climate change mitigation. Additionally, she has promoted sustainable beauty products, encouraging fans to be mindful of their purchases.
4. EXO’s Chanyeol and His Green Initiatives
EXO’s Chanyeol is passionate about sustainability, often sharing eco-friendly habits with fans.
Read More: The Influence of Korean Celebrities on Skincare Trends
He has supported campaigns that promote clean energy and has participated in charity auctions where proceeds go to environmental organizations. His efforts have encouraged EXO-Ls (EXO’s fandom) to adopt greener lifestyles.
5. Gong Hyo-jin: The “Eco Queen”
Actress Gong Hyo-jin is one of Korea’s most dedicated environmental activists. She consistently promotes sustainable fashion, reduces plastic use, and advocates for ethical consumption. She has also released books and spoken at events about living a greener lifestyle.
These celebrities are proving that fame can be used for good, inspiring millions to take action for a healthier planet. Their commitment to sustainability continues to raise awareness and drive positive change in Korea and beyond.
